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Description - Gucci are one of the most famous fashion brands.
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Gucci, or the House of Gucci, was founded by Guccio Gucci (1881-1953)
in Florence in 1921. Gucci first started designing clothes in 1921 with
a small luggage and saddlery company in Florence Italy. Later in 1938,
Gucci expanded into Rome. There first major breakthrough came in 1947
with the bamboo handle handbag, which is still their best seller. Gucio
died in 1953, but his son Aldo took over and led the company to international
prominence. The company went truely international with stores in London,
Paris and New York. Even though the company was performing well, familt
problems started, with disputes over inheritance, stocks, and the running
of the company. These problems have continued to the present day. The
lowest ebb for the company was probably in the mid-1980s when Aldo was
convicted of tax evasion in the United States. This story was the front
page for all the gossip magazines, though it did create publicity for
Gucci.
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In the year 2000 Gucci built its largest store on fifth avenue New York City.
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